Across the Sarasin Bridge from Phuket lies Natai Beach, a seaside getaway in Phang Nga province that’s emerging as the next luxury destination in the area. Though Natai is half an hour away from Phuket, this neighborhood is gaining attention from many guests who have started to discover its serene charms.  

Because Natai is a significant distance from Phuket, you may not find as many tourist attractions as you would on the other side of the bridge. In fact, many guests are pleased to learn that Natai itself holds its own delights for visitors.  For these guests, Natai is one of the best options when choosing an alternative to the busy shores of Phuket’s most popular beaches. 

A Beach Like No Other

The Pristine Shores of Natai Beach
Photo:  The Pristine Shores of Natai Beach – Baba Beach Club

One of the first things you will notice about Natai is that you won’t find any commercial activity on the beach. With no beachside vendors, no aquatic sports operators, and no commercial malls around, the long stretch of Natai is quiet and calm, with fine golden sand and clear turquoise waters.  

Natai Beach is considered a protected area where construction and urban development are restricted, allowing the local flora and fauna to thrive in its most natural state. That does not mean it is tourist-free; in fact, many fine resorts and luxury private villas can be seen on the shore. Yet Natai still manages to preserve its natural beauty.  

Take a stroll along the shore of Natai Beach and you will also notice that there are barely any crowds around, which gives the place an almost intimate feel. There’s the sense that you’re walking through a tropical paradise, with palm trees swaying in the wind and the sound of the sea to guide you.  

The water in Natai is safe for swimming and snorkeling, and the waves are mild especially during the dry and hot seasons. There’s also an amazing sunset view off the coast, captivating with warm hues. You might even be tempted to set up a hammock by the beach, the better to sneak in a nap or two.  

Nearby Attractions and Facilities

Natai’s location in western Phang Nga makes it accessible to several facilities on the northern side of Phuket Island. Both Phuket International Airport and Phuket Yacht Haven are a short drive away from Natai, thanks to the Sarasin Bridge that connects Phang Nga and Phuket.  

Across the province is Phang Nga Bay, which can be explored by boat from Phuket or viewed from on high at Samet Nangshe Viewpoint. A boat ride through Phang Nga Bay may include views of the massive limestone karsts that rise from the sea, including the famous James Bond Island. Kayaking through the underground caves at Phang Nga Bay is also a popular activity for visitors.  

You can start your mornings with a stunning view of the bay at Samet Nangshe, which is especially impressive at sunrise. Later you can choose to explore land-based activities such as ziplining through the province’s rainforests and taking brief ATV tours inland.  

On the beachfront, Rabiang Lay offers the freshest seafood, with fish, prawns and squid in great abundance. The ambiance is relaxed, and the restaurant itself is family friendly thanks to warm service and generous portions for sharing.

At sunset, Natai is home to a growing scene for fine dining and nightlife. The Iniala Beach House resort is home to Aulis, an acclaimed restaurant that offers cutting-edge takes on British cuisine. Chef Simon Rogan and his team have earned accolades for their innovative seasonal menu, including honors from the Michelin Guide.  

Also located in Natai is Baba Beach Club, where the Peranakan-inspired dining room serves up a delectable selection inspired by Phuket’s cultural heritage. The beach club’s 510 sqm entertainment area is an immersive neon-lit dream that includes an alfresco bar and a swimming pool facing the beach. You can easily enjoy the bar’s tasty tropical cocktails that compliment the  lively dance music from world-class DJs and unique local talents alike.  

The Best Choices for Accommodations

The view from the dining room at Villa Boonta.

Natai is one of the few places in Thailand that takes “quiet luxury” seriously. Because of the restricted development in the area, the few accommodations that are available in Natai are among the finest, thanks to the access to the beach and blazing sunset views at the end of the day.  These accommodations are ideal for guests who crave a quieter alternative to Phuket. 

Natai’s best resorts, such as Natai Beach ResortIniala Beach House, and Aleenta Phuket, cater to a select audience of travelers who enjoy luxury with their quiet getaways. They offer top-notch service and amenities along with the finest food and drink options. A few may even offer limited access to facilities for outside guests, which require advance arrangement.  

For discerning travelers who put a greater premium on exclusivity, a luxury private villa in Natai is also a wise choice. A villa in Natai can combine utmost exclusivity with five-star service that will make you feel that everything is created to meet your specific needs, from private chefs and housekeeping to a thoughtful Guest Experience team that can craft memorable stays.  

Some of the most unforgettable beachfront villas in Natai include the stand-alone Villa Boonta in Takua Thung, not to mention the six-bedroom luxury getaways at Villa AmareloVilla Essenza, and Villa Cielo in the nearby Sava Beach Villas estate. All of these villas feature breathtaking sunset views, comfortable bedrooms, and infinity pools on the beachfront, not to mention impeccable service from the dedicated staff.  

Paradise Within Reach 

The best way to get to Natai Beach from Phuket is to cross the Sarasin Bridge into Phang Nga. Natai is one of the first beaches you will find after crossing the bridge, and the surrounding palm trees that line the path are part of the beach’s own charm.  

Choosing the right accommodations is key, which is why we recommend booking any of our elegant properties in Natai. You’ll be pleasantly surprised to learn that you, too, can create an unforgettably luxurious experience for yourself outside of Phuket.  

Featured photo: A birds’ eye view of Villa Cielo and other villas at Sava Beach Villas Estate.